One of the most common methods of data collection in second language research is using questionnaires of various kinds. In spite of the wide application of questionnaires in the second language field, there does not seem to be sufficient awareness in the profession about the theory of questionnaire design and processing. The usual--and in most cases false--perception is that anybody with a bit of common sense can design good questionnaires, and the practice of questionnaire design and use has remained largely uninformed by theory.
QUESTIONNAIRE DESIGN, INTERVIEWING AND ATTITUDE MEASUREMENTThis second edition of Dr Bram Oppenheim's established work, like the first, is a practical teaching text of survey methods. The new edition has extended its scope to include interviewing (both clip-board and depth interviewing), sampling and research design, data analysis, and a special chapter on pilot work. As before, the chapters on questionnaire design are supported by further chapters on attitude scaling methods, and on projective techniques.
Asking Questions: The Definitive Guide to Questionnaire Design
Asking Questions has become a classic guide for designing questionnaires the most widely used method for collecting information about people's attitudes and behavior. An essential tool for market researchers advertisers, pollsters, and social scientists, this thoroughly updated and definitive work combines time-proven techniques with the most current research, findings, and methods. The book presents a cognitive approach to questionnaire design and includes timely information on the Internet and electronic resources.
Many people feel they might have a book in them-but how do you know whether you have what it takes to be a writer, whether your writing is any good, what you should write about, and whether you should dedicate proper time to begin your dream? This book asks pertinent questions of you via a questionnaire, with each chapter providing a background to the relevant point in the questionnaire. It's also packed with advice from experienced writers, including P.D. James, Philip Pullman, Jacqueline Wilson, Margaret Drabble, Katie Fforde, and more.