This book presents a clear, concise and critical introduction to contemporary media and cultural studies. The book will be of interest to all students about to embark on courses in which knowledge of the mass media, cultural identities, popular culture, film, or television, forms a part of their programme. But the book is also aimed at those who are interested in how media and cultural identities can be studied in relation to audiences and industries in the context of local and global media.
This book brings together cutting-edge research on multimodal texts and the 'discourses' generated through the interaction of two or more semiotic modes of communication including language, dynamic and static visual images, architecture, electronic media, film and print.
From Internet censorship to sex and violence on television and in video games to debates over rock lyrics, the effect of media on children and adolescents is one of the most widely debated issues in our society. The Encyclopedia of Children, Adolescents, and the Media
presents state-of-the-art research and ready-to-use facts on the media's interaction with children and adolescents. With more than 400 entries, the two volumes of this resource cover the traditional and electronic media and their controversial impact--for good and ill--on children and adolescents.
The contemporary young reader learns from a very early age to read and interpret through a broad range of media. Literacies Across Media explores how a group of boys and girls, aged from ten to fourteen, make sense of narratives in a variety of formats, including print, electronic book, video, DVD, computer game and CD-ROM. This book records these young people over a period of eighteen months as they read, view and play different texts, demonstrating variations and consistencies of interpretative behaviour across different media.
Margaret Mackey analyses how the activities of reading, viewing and playing intertwine and affect each other's development. Her in-depth research shows young readers developing strategies for interpreting narratives through encounters with a diverse range of texts and media. The study breaks new ground in its illustration and exploration of the impact of cross-media fertilisation on how young readers come to an understanding of how to make sense of stories.
Literacies Across Media offers both a vivid account of a group of young readers coming to terms with texts and a radical perspective on the growth of a generation of young readers. It is thought-provoking, fascinating and highly informative reading not only for theoreticians interested in the reading process, but also teachers, librarians, parents and anybody involved with young people and their texts.
The Second Edition of this book provides a comprehensive overview of the ways in which social theory has attempted to theorize the importance of the media in contemporary society. Now fully revised to take account of the recent theoretical developments associated with New Media and Information Society, as well as the audience and the public sphere, Understanding Media Cultures: * Critically examines the key social theories of mass communication * Highlights the work of individual theorists including Fiske, Williams, Hall, Habermas, Jameson, McLuhan and Baudrillard. * Covers the important traditions of media analysis from feminism, cultural studies and audience research. * Now includes a discussion of recent perspectives developed by Castells, Haraway, Virilio and Schiller. * Provides a glossary of key terms in media and social theory
