Career GPS: Strategies for Women Navigating the New Corporate Landscape
The workplace is constantly in flux, and even now there are new opportunities open to women. But to take advantage of these possibilities, it's essential to know the current rules for corporate success. This isn't your father's or your mother's workplace anymore! Whether it's the CEO seat, an executive manager slot, or a more intrapreneurial position, women who follow Career GPS will have what it takes to gain their professional goals.
This challenging book reflects the intense discussion taking place on how public relations should develop and support management strategy. It links models and theories of strategic management to the PR function. The new edition includes more material on corporate reputation, research methods, public affairs, and information management. Aimed at both practitioners and students, this book will help readers relate the day-to-day work to overall corporate policies and planning.
Essentials of Corporate Finance, 6/e by Ross, Westerfield, and Jordan is written to convey the most important concepts and principles of corporate finance at a level that is approachable for a wide audience. The authors retain their modern approach to finance, but have distilled the subject down to the essential topics in 18 chapters. They believe that understanding the “why” is just as important, if not more so, than understanding the “how,” especially in an introductory course.
Drawing from their experience with comprehensive textbooks Ehrhardt & Brigham focus on the critical financial concepts, skills, and technological applications required by every MBA in the 21st century workplace. The result is a lean textbook that (1) provides an in-depth treatment of all essential topics in corporate finance yet (2) can be covered in its entirely in a single semester.
A simple and effective guide to the mechanics of finance and corporate structure Corporate structure and finance has become complicated in today's times and even more so by the current market turbulence. Essentials of Corporate and Capital Formation enables you to decide on the appropriate structure by which to form a business, identifies capital raising alternatives, and supplies sample documents to comply with applicable state and federal securities laws.
