Starbucks (Corporations That Changed the World)

Starbucks tells the story of how a single retail outlet opened in 1971 became the world's largest chain of coffeehouses, and for that matter, one of the largest franchises of any kind, with over $10 billion in sales in 2008. 
Starbucks offers readers the opportunity to get to know this extraordinary corporationÕs leaders, employees, guiding principles, corporate innovations, competitive strategies, setbacks, and future prospects.