The original CliffsNotes study guides offer expert commentary on major themes, plots, characters, literary devices, and historical background. The latest generation of titles in this series also feature glossaries and visual elements that complement the classic, familiar format.
Packed with action and vivid portrayal of human relationships, Shakespeare's Macbeth traces the bloody climb to power and tragic ruin of a fate-plagued king. Count on CliffNotes on Macbeth to carry you through the rise and fall of a cast of characters that includes a cruel and ambitious warrior, his wicked wife, and a trio of witches who have wormed their way into audiences' hearts since William Shakespeare first presented their prophecies about 300 years ago.
Show your classmates – and your grade-granting teacher – that you're in the know with English literature. You can't miss with scene summaries, plot explorations, language simplification, and insights into the author's life and times. Other features that help you study include

    * A brief synopsis of the play
    * A character map to help you see relationships among the characters
    * Critical essays on major themes and stage productions
    * An interactive quiz to test your knowledge
    * Essay topics and practice projects

Negotiation is one skill everyone needs in order to get more of what they want -- to sell more, to keep costs down, to manage better, to strengthen relationships -- to win! Thomas shows you exactly how the best negotiators reach long-lasting positive solutions that build profits, performance, and relationships.

This indispensable guide covers all you'll ever need to know about negotiating, including:

    * The 21 rules of successful negotiating -- and how to defend against them!
    * "Quickies" -- specific tips on how to successfully negotiate with bosses, children, car dealers, contractors, auto mechanics, and many others
    * Why Americans are among the worst negotiators on Earth

This title explores the growing concept of relationship marketing, defined as the process of creating, maintaining, and enhancing strong, value-laden relationships with customers and other stakeholders. Relationship Marketing explores the concept in theory and practice for use in the e-commerce era. The book offers an understanding of relationship marketing as a business strategy within a framework that integrates marketing, e-commerce, corporate communications, and knowledge management.

"Relationship Marketing: Dialogue and Networks in the E-Commerce Era is based on ten years of consulting experience and academic study. The unique contribution of this book is the particular and careful emphasis on the understanding of human trading relationships as central to relationship marketing. Contemporary Relationship Marketing is explained as a business strategy within a management framework that integrates marketing, e-commerce, corporate communication, and knowledge management. A reconsideration of relationship marketing in the light of recent innovative thinking and the emerging new economy presents the other side of the coin - communication as the mode of inter-action, and relationships as the shared context for meaning-making. This book develops the management framework for responsive and responsible communicative interaction in an integrated corporate management system. The question of information & communication technology (ICT) as enabler and facilitator of Relationship Marketing is addressed, using a varied range of case studies to illustrate developments in principle, policy, and practice. This title is particularly relevant for students taking advanced undergraduate, MBA and MSc courses on relationship marketing, marketing management and service management.

In this extension of his Encyclopedia of Archeology, Murray (archeology, La Trobe U., Melbourne, Australia) introduces a new approach to the upsurge in the historiography of archeology and the field's relationships with contemporary anthropology and history.

 

Once upon a time Martians and Venusians met, fell in love, and had happy relationships together because they respected and accepted their differences. Then they came to Earth and amnesia set in: They forgot they were from different planets.

Based on years of successful counseling of couples and individuals, Men Are from Mars, Women Are from Venus has helped millions of couples transform their relationships. Now viewed as a modern classic, this phenomenal book has helped men and women realize how different they really are and how to communicate their needs in such a way that conflict doesn’t arise and intimacy is given every chance to grow.