This volume chronicles the recent experience of governments in the Latin American region that have successfully completed financial services negotiations in the context of regional trade agreements. It aims at providing policymakers and negotiators with a better understanding of the complexities involved in financial services negotiations and a deeper understanding of the substantive issues related to financial services liberalization within a regional context, the process negotiators have to go through, and likely effects of financial market opening within regional agreements.

Negotiation is one skill everyone needs in order to get more of what they want -- to sell more, to keep costs down, to manage better, to strengthen relationships -- to win! Thomas shows you exactly how the best negotiators reach long-lasting positive solutions that build profits, performance, and relationships.

This indispensable guide covers all you'll ever need to know about negotiating, including:

    * The 21 rules of successful negotiating -- and how to defend against them!
    * "Quickies" -- specific tips on how to successfully negotiate with bosses, children, car dealers, contractors, auto mechanics, and many others
    * Why Americans are among the worst negotiators on Earth