Added by: Maria | Karma: 3098.81 | Non-Fiction | 31 August 2008
26
A growing number of information providers are now online, and as a result being able to produce copy that is suitable for an online readership is of increasing importance. In this text the basic principles of copywriting are covered, along with more specific guidance on writing for online sources. The differences between writing for online and offline are highlighted to enable the reader to distinguish between the two and consequently write the best form of copy for the end source. Different sources of online content require different approaches, and therefore the author takes a structured approach, taking each of these channels in turn.
This Handbook, both in its content and construction, is one of the most effective Technical Writing guides I've found. It is convenient to use, and each covered topic area is easily found. It is broadbased enough so that it generally is the only tech writing reference one needs at hand, and in itself is a fine example of what technical writing is all about.
This lively book offers a host of ways for teachers to bring poetry
and children together in their classrooms. Based on the premise that
poetry and verse, properly presented, promote literacy, this practical
handbook includes: introductions to children's poets and their poetry,
advice on poetry writing from the poets themselves, examples of
children's poetry writing, and methods of presenting poetry to students
of any age.
Added by: robhel74 | Karma: 209.44 | Non-Fiction, Other | 26 August 2008
200
Mastering the art of writing is one of the most important, yet most challenging tasks for many people. Without proper writing skills, completing the easiest assignment can quickly become an insurmountable problem. From English to business to economics, writing is an essential skill for nearly every subject and career.
Offering clear, straightforward guidance, The Facts On File Guide to Good Writing outlines the basics of writing for anyone looking to improve writing skills or knowledge of the English language.
In this 'New Media Age' the screen has replaced the book as the
dominant medium of communication. This dramatic change has made image,
rather than writing, the center of communication. In this
groundbreaking new book, Gunther Kress considers the effects of a
revolution that has radically altered the relation between writing and
the book. Taking into account social, economic, communicational and
technological factors, Kress explores how these changes will affect the
future of literacy.
