This book explores the lives and writings of ten figures
whose work conveyed new knowledge of other cultures, including Sir
George Grey, Winwood Reade, Roger Casement, and Gertrude Bell.
Embracing issues such as gender and travel, racial science, the
globalization of "native management," the internal colonies and more,
and the essays will engage all those with an interest in cultural
geography, postcolonial studies, anthropology, biography and travel
writing.
This guide is designed to help anyone involved with the preparation
of language tests, and particularly those wishing to make use of the Council of
Europe's "Common European Framework of Reference for languages: Learning,
,teaching, assessment". The
aim has been to make the content of the guide relevant not only to test
constructors preparing tests in a more formal context such as state
examinations, but also to teachers working on school tests. Achieving the
correct balance in trying to meet the needs of these two groups has presented
something of a challenge; for this reason, readers are encouraged to consider
and implement the advice contained in this guide in the light of their purpose
in preparing tests and the amount of time and resources they have available.
The focus is largely on matters of process
rather than those of product, in the belief that suitable products emerge from
clear principles and well-designed processes rather than the other way round.
This volume explores a number of themes of current interest to those engaged in researching and teaching academic genres: the social and cultural context of academic writing; differences between the academic and non-academic text; the analysis of particular text types; variation within and across disciplines; and applications of theory in the teaching of writing. The contributors include many of today's most influential scholars in the area of academic literacy, working in a wide variety of tertiary academic contexts in Britain, Finland, Hong Kong, Zimbabwe, Australia and the United States. The implications will be of relevance to all those engaged in teaching academic writing to both native and non-native English speaking students in tertiary education around the world.
Перед вами - очень ценная книга. В 21 веке всё чаще приходится писать что-то для опубликования в интернете: в блогах, на форумах, тексты для рекламной кампании вашей организации, описания публикаций на Englishtips :))) Умеете ли вы это делать? Знаете ли вы основные принципы и постулаты написания "веб-текстов"? Не делаете ли вы типичных ошибок? Книга наполнена полезными советами по планированию, структурированию, суммированию, оформлению, выбору лексики и грамматики при написании текста для интернета.
This is a practical guide for those wishing to write copy for websites,
as well as for those who commission others to do it for them. Set in
two parts, the first gives learning objectives based on key ideas,
techniques, and resources, and the second summarizes these objectives,
explains technical terms, and gives pointers to useful sites and
references. The book is part of the "Get Ahead In" series, which is
aimed at facilitating effective communication across a range of
real-life situation by providing provides up-to-date practical
guidance, tips, and the language tools to enhance writing and speaking
skills.
