Permission Marketing: Turning Strangers Into Friends And Friends Into Customers (Audiobook)
Whether it is the TV commercial that breaks into our favourite programme or the telemarketing phone call that disrupts a family meal, traditional advertising is based on the hope of snaring our attention away from whatever we are doing. Seth Godin calls this Interruption Marketing, and, as companies are discovering, it no longer works.
If you think - even for a moment - even in the deepest reserves of your mind - that you shouldn't have a great and excellent life, you are attracting more doubt and more lack. That's the Law of Attraction. You can be told over and over that "You deserve the best", but unless you believe it with every cell in your body, you are generating resistance. You are lowering your energy. You are making it difficult to attract what you say you want. Give yourself permission to stand in the greatness of who you are and all that you are destined to be - listen to You Deserve It!
