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Business Communication: Building Critical Skills
12
 
 
Business Communication: Building Critical SkillsBroken into 30 modular chapters, this text provides topic-focused modules, allowing instructors to customize their resources piece-by-piece to best suite their course and teaching style. Each module has a strong workplace activity orientation, supporting students to build critical skills in writing, speaking, and listening. Locker/Kaczmarek is grounded in solid business communication fundamentals, and supports students to piece together what is needed to be a successful communicator for the 21st century.
 
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Tags: their, students, solid, fundamentals, business
Mastering the Fundamentals of Mathematics
5
 
 

Mastering the Fundamentals of MathematicsMastering the Fundamentals of Mathematics

Multiplying and dividing large numbers. Simplifying fractions and converting percentages. Handling square roots and exponents. These and other skills are the veritable foundation on which all of mathematics rests. To master them is to unlock the door to more advanced areas of study—such as algebra, geometry, and calculus—and to discover new levels of confidence in dealing with the math of everyday life.
 
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Tags: study, algebra, geometry, areas, advanced, Mathematics, Mastering, Fundamentals
Fundamentals of Formulaic Language: An Introduction (2015)
3
 
 

Fundamentals of Formulaic Language: An Introduction	(2015)Fundamentals of Formulaic Language: An Introduction (2015)

Over the past few decades there has been a steadily increasing interest and research focus on the phenomenon of formulaic language in the fields of linguistics and applied linguistics. Slowly, a consistent definition has emerged, centring around the idea that formulaic sequences are multi-word units with specific meanings or functions, and some evidence points to their being processed mentally as wholes. Researchers from diverse backgrounds have identified the nature and roles of formulaic sequences in language acquisition and production, in the construction of text and discourse, in spoken and written language, and in language teaching...
 
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Tags: language, formulaic, sequences, linguistics, nature, Formulaic, Fundamentals
Fundamentals of Marketing
6
 
 

Fundamentals of Marketing

Fundamentals of Marketing provides a sound appreciation of the fundamentals of the theory and practice of marketing. Using case studies drawn from a cross section of sectors, in particular the banking, hospitality, retail and public service sectors this textbook critically evaluates the effectiveness of different marketing strategies and approaches. Exploring the principles of marketing this volume engages the reader, not only in theory but also in practice, using a broad range of real-life case studies such as Coca Cola, Apple, FCUK, Virgin, Amazon.com, Barnes and Noble, Dyno Rod and New Zealand wool.
 
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Tags: marketing, theory, studies, sectors, Fundamentals
Fundamentals of Financial Management concise 6th edition
5
 
 

Fundamentals of Financial Management concise 6th editionFundamentals of Financial Management concise 6th edition

Trust the market-leading author team that has set the standard for quality, reliability, accuracy, and innovation edition after edition to help you put your students on the forefront of understanding today's corporate finance and financial management. Brigham/Houston's new FUNDAMENTALS OF FINANCIAL MANAGEMENT, CONCISE EDITION, Sixth Edition, is First in Finance with a unique, proven, compact approach to teaching introductory finance principles that offers a unique balance of clear concepts, contemporary theory, and practical applications.
 
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Tags: edition, unique, finance, teaching, introductory, Financial, Fundamentals, concise