Endorsed by International Examinations Foster a deeper understanding with a wide range of international case studies and exam preparation matched to the key knowledge students need for success. This title covers the entire syllabus for International Examinations' International AS and A Level Business.
Applied Statistics in Business & Economics, 3rd Edition provides a comprehensive introduction to Statistics concepts and applications in business and economics. The text and online supplements emphasize thinking about data, choosing appropriate data analytic tools, and using computers effectively. The authors demonstrate easily mastered software techniques using the common software available.
Business Analytics, Second Edition teaches the fundamental concepts of the emerging field of business analytics and provides vital tools in understanding how data analysis works in today’s organizations. Students will learn to apply basic business analytics principles, communicate with analytics professionals, and effectively use and interpret analytic models to make better business decisions. Included access to commercial grade analytics software gives students real-world experience and career-focused value. Author James Evans takes a balanced, holistic approach and looks at business analytics from descriptive, and predictive perspectives.
This book is an essential text for students of tourism management or travel and tourism. The historical context is combined with background theory and research, plus up-to-date international case studies. It examines in detail the tourism product, its impacts and the nature of the tourist, to provide the reader with a comprehensive understanding of the management of this important global industry. The result is a practical and relevant text for any student wishing to work in one of the many diverse sectors of the tourism industry.
The Economist is a global weekly magazine written for those who share an uncommon interest in being well and broadly informed. Each issue explores the close links between domestic and international issues, business, politics, finance, current affairs, science, technology and the arts.
