How To Get Rich
With a central role in NBC’s The Apprentice, Trump’s star is soaring.
In his fifth book (after The Art of the Deal, he offers a cursory
glance behind the scenes of the hit reality show, but the bulk of the
text consists of business advice ("Be Tenacious"; "Play Golf"; "Be
Optimistic, but Always Be Prepared for the Worst") with illustrative
details culled from his real estate and media dealings. (The glimpses
he presents of his transformation of 40 Wall Street hint at a story
that might deserve a more serious book all its own.) There are some
surprises; at times, the quintessential New Yorker sounds almost like a
California New Ager as he recommends up to three hours of quiet
reflection a day along with the writings of Carl Jung. But he’s soon
back in recognizable form, advising readers to "screw enemies back" and
explaining why various people (including former governor Mario Cuomo
and talk-show host Joy Behar) are dead to him. Trump appears
comfortable with himself, and he even makes light of potentially touchy
subjects, such as his hair: "My hair is one hundred percent mine. No
animals have been harmed in the creation of my hairstyle." There are
occasional missteps, like an imitation of the New York Post’s iconic
gossip column "Page Six," which reads more like an annual Trump
Christmas letter. But Trump’s books have done an effective job of
capturing his grand personality in print, and this volume is no
exception. B&w photos throughout.
Trump: The Way to the Top: The Best Business Advice I Ever Received
The Way to the Top brings together the core ideas that have guided more
than 150 of today’s top businesspeople, offering a range of inspiring
and practical advice on making good decisions, conducting yourself
appropriately, developing your career, communicating with others,
leading a team effectively, and much more. Some of the entries are
simple entreaties, some portray intriguing vignettes, and others
outline lists of guiding principles; all are illuminating, instructive,
and insightful.
A telling to-do list for the aspiring professional, The Way to the Top belongs on every business bookshelf.
The Art of The Deal
This boastful, boyishly disarming, thoroughly engaging personal history
offers an inside look at aspects of financing, development and
construction in big-time New York real estate. "I don't do it for the
money," maintains Trump, the son of a Queens realtor who, at age 27,
bought and transfigured the colossal Hotel Commodore at Grand Central
Terminal. Now 40, he has built, among other projects, and owns
outright, Fifth Avenue's retail and residential Trump Tower (where he
occupies a double-triplex suite); owns and operates Trump's Castle, a
casino in Atlantic City; is arguably the most visible young man on
Manhattan's celebrity circuit ("Governor Cuomo calls. . . . dinner at
St. Patrick's Cathedral. . . . I call back Judith Krantz"); and is
currently developing a controversial 100-acre West Side "Television
City" project that is planned to include the world's tallest building.
For those who would do likewise, Trump articulates his secrets for
success: imagination, persistence, skill at "juggling provisional
commitments" (e.g., for land or lease options, bank financing, zoning
approval, tax abatement, etc.) and most crucial of all, a true trader's
instinct. 135,000 printing; first serial to New York magazine and
Vanity Fair; Fortune Book Club main selection; BOMC alternate.
Strategies for Real Estate: Billionaire Lessons for the Small Investor rump Strategies for Real Estate offers unbeatable insider advice for
every serious real estate investor—beginners and old pros alike. For
more than twenty-five years, author George Ross has been one of Donald
Trump’s chief advisors and intimately involved with many of Trump’s
biggest real estate deals. Now, Ross teams up with bestselling real
estate author Andrew McLean to present Trump’s real estate investment
strategies so that even small investors can invest like Trump. You’ll
learn how Trump identifies potential properties and how he finances,
negotiates, and markets his big deals. Not everyone has Trump’s money
or name, but everyone, even you, can use his tactics and strategies to
win big in real estate.