Отличнейший курс, предназначенный для работников технического сектора (техников, технологов, инженеров и т.д.). Множество заданий для развития устной речи, телефонного и письменного, email и технических аспектов языка. Simple, needs-related language presented clearly and logically, on a need-to-know basis, to help learners start communicating immediately. Tech Talk is for adult learners working in technical jobs in an international context, in-work learners who are technicians, engineers, supervisors, or team leaders. Vocabulary relevant to technical applications.
Leonard Seabrooke argues that the key to understanding "change" in international finance in the last 40 years rests with US structural power. He demonstrates how structural power draws from state-societal relations and how American promotion of "direct financing" has encouraged Britain, Japan and Germany to "catch-up" to US-led innovations. Drawing on multi-disciplinary insight, the book benefits those who wish to understand more about "change" in the international political economy.
Towards Multilingual Education: Basque Educational Research from an International Perspective
This volume focuses on issues such as the learning, use and assessment of languages in education, the age factor, the teaching of English as an international language and multilingualism at the university, in educational contexts in which several languages are taught either as subjects or languages of instruction.
International Communications Strategy: Developments in Cross-Cultural Communications, PR and Social Media
International Communications Strategy is about the opportunities and challenges this situation creates for PR practitioners. Effective cross-cultural communication requires knowledge of social media as well as an understanding of online and offline cultures. Moreover, communication practitioners are now expected to provide strategic advice and help executives engage with stakeholders in various parts of the world.