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Main page » Non-Fiction » Advertising and Societies: Global Issues


Advertising and Societies: Global Issues

 

. It illustrates how issues such as the representation of women and minorities in ads, advertising and children, and advertising in the digital era have relevance to a wider global community. This book provides scholars and practitioners with a comprehensive review of the literature on advertising and society and uses practical examples from international media to document how global advertising and global consumer culture operate, making it an indispensable research tool and invaluable for classroom use.




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Tags: advertising, Issues, Global, Advertising, Societies