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Riding the Waves of Culture: understanding cultural diversity in business
Published by: darkness (Karma: 399.63) on 4 September 2010 | Views: 3733
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This is a well-written book, which provides a solid approach to dealing with cross-cultural issues with many excellent examples and statistics. The central purpose of this work is to dispel the idea that there is one correct management model. In addition to initiating the reader into the world of cultural diversity as seen in a business setting, the authors also analyse concrete steps for reconciling cultural dilemmas.