Business consultant Qubein has penned an invaluable resource for all those who must communicate on the job. As with most good communication books, the focus here is heavily slanted to audience, purpose, and tailoring the communicator's message for both. Whether communicating on the phone, in a speech, or on the page, words are the building blocks, and Qubein stresses the importance of using simple, direct language to connect with an audience. He also discusses the emotional value of words, and how to use this quality to advantage. The section on writing covers everything from employee handbooks to interoffice memos. Chapters on speaking to groups and individuals illustrate the uses and misuses of body language. Also included are helpful chapters on recognizing and avoiding sexist language, plus effective methods for holding meetings. Accessible and clearly written, this book should be instantly helpful for executives, managers, and support staff.