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What the Nose Knows: The Science of Scent in Everyday Life
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What the Nose Knows: The Science of Scent in Everyday LifeWhat the Nose Knows: The Science of Scent in Everyday Life

- How many smells are there? And how many molecules would it take to create every smell in nature, from roses to stinky feet?
- Who was the bigger scent freak: the perfume-obsessed Richard Wagner or Emily Dickinson, with her creepy passion for flowers?
- By scenting the air in stores, are retailers turning us into subliminally controlled shopping zombies?
- Were Smell-O-Vision and AromaRama mere Hollywood fads or serious technologies?
 
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Tags: subliminally, controlled, shopping, turning, retailers, Knows, Scent, Everyday, Science, stores