"This book is a masterpiece! I couldn't stop reading it. It is by far the best book I have ever read on how to use the law of attraction and the latest breakthroughs in neuroscience to quantum leap the growth of any business. It is now required reading for all my staff and students." --Jack Canfield, co-author of The Success Principles and co-creator of the Chicken Soup for the Soul series
Economics For Hotel Management explains the basic principle of economics and highlights the application of these principles to hotel management. The efficacy of economic principles at both the micro and macro levels in the hotel industry is emphasised throughout the book. The discussion of the concepts is illustrated through appropriate examples, diagrams and flowcharts for an easier understanding. The book would serve as an useful text for students of economics and hotel and tourism management.
To help readers understand how to create value and gain loyal customers, Principles of Marketing presents fundamental marketing information in a comprehensive format, organized around an innovative customer-value framework.
This book appears at a time when the crisis rhetoric about schools, teaching, and learning to read is extremely high. There is a rising call within the profession for a balanced perspective on reading. Balancing Principles for Teaching Elementary Reading aspires to help set the agenda for improving the quality of literacy instruction in the United States--by recentering the debate from "What's better, 'whole language' or 'phonics'?" to "What can we do in reading instruction to prepare all children for the literacy demands of the next century?"...
The Principles of Learning and Behavior (Sixth Edition)
Language: English
Pages: 693
This active learning edition includes a new, built-in workbook that provides examples and exercises to help students practice and remember what they read in the text. In addition, students read graphs and make their own interpretations of what the information yields about behavior.