Social Media Marketing: The Next Generation of Business Engagement
How to implement winning social media programs in business to improve products, services, and profits A July 2009 Anderson Analytics study found 60% of the Internet population uses social networks and social media sites such as Facebook, MySpace, and Twitter. Written by Dave Evans, author of "Social Media Marketing: An Hour a Day" (Wiley) with Jake McKee, Social Media Marketing: The Next Generation of Business Engagement takes marketers, product managers, small business owners, senior executives and organizational leaders on to the next step in social technology and its application in business.
Enterprise-Wide Strategic Management: Achieving Sustainable Success through Leadership, Strategies, and Value Creation
In today's highly competitive and dynamic business environments, corporations can no longer afford to rely on the static strategic management constructs of the past. Enterprise-wide Strategic Management is a leading-edge work that shows how business leaders can take better advantage of their opportunities by taking a broader perspective of the world in which they operate.
The Power of an Hour gives you the blueprint for making changes one at a time that add up to a big difference. Most books that promise to help you improve yourself and your business are too formulaic and too focused on one particular aspect of life to really work. But this book is different. It's a holistic guide to the practical, everyday actions you can use to supercharge your personal and business development.
The Business English Certificates (BEC) are internationally recognised qualifications that show employers your skills for using English in the workplace.
BEC is an ideal English language exam if you are preparing for a career in business. There are three different levels of BEC: BEC Preliminary, BEC Vantage and BEC Higher.
The Business English Certificates (BEC) are internationally recognised qualifications that show employers your skills for using English in the workplace.
BEC is an ideal English language exam if you are preparing for a career in business. There are three different levels of BEC: BEC Preliminary, BEC Vantage and BEC Higher.
