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  • All English coursebooks
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Mastering the Complex Sale: How to Compete and Win When the Stakes are High!
1
 
 

Mastering the Complex Sale: How to Compete and Win When the Stakes are High!Mastering the Complex Sale: How to Compete and Win When the Stakes are High!

In today's turbulent and volatile marketplace, even the most experienced professionals are struggling with the rapid commoditization of their complex, high-value solutions. The complexity of the problems to be solved and the competitive threats we face are increasing at an alarming rate. At the same time, your customers are wrestling with mission-critical decisions and evaluating solutions that all sound the same and come packaged with a high degree of risk and a low probability of success.
 
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Guerrilla Marketing Goes Green: Winning Strategies to Improve Your Profits and Your Planet
4
 
 

Guerrilla Marketing Goes Green: Winning Strategies to Improve Your Profits and Your PlanetGuerrilla Marketing Goes Green: Winning Strategies to Improve Your Profits and Your Planet

These Two Masters of Marketing Want to Pass Their Most Powerful Success Strategies on to You!
Learn to:
•Slash marketing costs and boost profits by making your business as green and ethical as possible
•Easily turn your customers, suppliers, and even competitors into your unofficial sales force

 
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Away
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AwayAway

Away by Amy Bloom

Panoramic in scope, Away is the epic and intimate story of young Lillian Leyb, a dangerous innocent, an accidental heroine. When her family is destroyed in a Russian pogrom, Lillian comes to America alone, determined to make her way in a new land. When word comes that her daughter, Sophie, might still be alive, Lillian embarks on an odyssey that takes her from the world of the Yiddish theater on New York’s Lower East Side, to Seattle’s Jazz District, and up to Alaska, along the fabled Telegraph Trail toward Siberia.

 
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Quantitative Finance: Its Development, Mathematical Foundations, and Current Scope
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Quantitative Finance: Its Development, Mathematical Foundations, and Current ScopeQuantitative Finance: Its Development, Mathematical Foundations, and Current Scope

A rigorous, yet accessible, introduction to essential topics in mathematical finance
Presented as a course on the topic, Quantitative Finance traces the evolution of financial theory and provides an overview of core topics associated with financial investments. With its thorough explanations and use of real-world examples, this book carefully outlines instructions and techniques for working with essential topics found within quantitative finance including portfolio theory, pricing of derivatives, decision theory, and the empirical behavior of prices.
 
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The Fine Art of Small Talk
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The fine art of Small talks (pdf)The fine art of Small talks (pdf)

Do you spend an abnormal amount of time hiding out in the bathroom or hanging out at the buffet table at social gatherings? Does the thought of striking up a conversation with a stranger make your stomach do flip-flops? Do you sit nervously through job interviews waiting for the other person to speak? Are you a "Nervous Ned or Nellie" when it comes to networking? With practical advice and conversation "cheat sheets," The Fine Art of Small Talk reveals techniques and strategies to feel more comfortable in any type of social situation, from lunch with the boss to an association event to a singles party where you don't know a soul.
 
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