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Sell and Sell Short
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Sell and Sell ShortSell and Sell Short

The latest book from best-selling author Alexander Elder, Sell and Sell Short, provides important insights into the often-neglected topic of exiting a long position and shorting a weak market. Most traders spend the bulk of their time figuring out what to buy and spend hardly any time at all on when to sell. The truth is mismanaging the back end of trades can be the difference between winning and losing.
 
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Award Winning Customer Service: 101 Ways to Guarantee Great Performance
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Award Winning Customer Service: 101 Ways to Guarantee Great PerformanceAward Winning Customer Service: 101 Ways to Guarantee Great Performance

Delivering top-of-the-line customer service is Job #1 for most companies, an important factor in keeping profits high and customers coming back. Customer service problems can damage not just a company’s reputation but its bottom line, so for busy managers -- and business owners with little time to search for solutions -- some fast help is needed.

 

 

 
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Crafting Customer Value: The Art and Science
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Crafting Customer Value: The Art and ScienceCrafting Customer Value: The Art and Science

In today's competitive marketplace, customer value - a combination of product and service benefits at a fair price that creates value in the minds of customers - is the key variable for business success. Using several comprehensive and highly integrated frameworks, Peter Duchessi provides strategies for defining customer value and for developing the critical business, personnel, quality, and information systems that are responsible for delivering customer value.
 
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Perils of the Night: A Feminist Study of Nineteenth-Century Gothic
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Perils of the Night: A Feminist Study of Nineteenth-Century GothicThis book argues that the source of Gothic terror is anxiety about the boundaries of the self: a double fear of separateness and unity that has had a special significance for women writers and readers. Exploring the psychological, religious, and epistemological context of this anxiety, DeLamotte argues that the Gothic vision focuses simultaneously on the private demons of the psyche and the social realities that helped to shape them.
 
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Sell Your Business Your Way: Getting Out, Getting Rich, and Getting on with Your Life
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Sell Your Business Your Way: Getting Out, Getting Rich, and Getting on with Your LifeSell Your Business Your Way: Getting Out, Getting Rich, and Getting on with Your Life

Foreword by Michael Lewis, author of Moneyball and Liar’s Poker When huge conglomerates are sold, there are teams of lawyers, accountants, and other specialists to handle all the details and dirty work. But for entrepreneurs whose sweat and blood have built the company and made it what it is, selling the business means navigating new and potentially dangerous territory.

 
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