n recent years there has been a considerable interest in the cultural aspects of tourism such as the impacts of culture on tourism planning, development, management, and marketing. However, the focus has been on material forms of culture such as arts, music, or crafts. The impacts of national culture on tourist behavior and travel decision-making have not been paid much attention. Only in the last two years have cross-cultural issues begun to generate significant interest among academics.
Учебник для тех, кто решил сделать карьеру в сфере туризма. Новый, наполненный живым языком курс поможет вам получить необходимые знания языка в этой области. A new, up-to-date course where students learn what they need to know for a career in tourism.
For many communities and countries throughout the world tourism is the most valuable industry. Economic changes taking place in China, India, and the United States (with almost 3 billion people, half the world?s population), for example, will have major impacts on the global tourism markets of tomorrow. Social-cultural changes in Europe, with borderless tourism crossings and a common currency, are increasing opportunities for tourism growth. East Asia and the Pacific Rim are experiencing unprecedented growth and change in tourism. From the perspective of economic policy, tourism for local communities is a vital economic development tool producing income, creating jobs, spawning new businesses, spurring economic development, promoting economic diversification, developing new products, and contributing to economic integration. If local and national governments are committed to broad based tourism policies, then tourism will provide its citizens with a higher quality of life while it generates sustained economic, environmental, and social benefits.
Product Description: The Sage Course Companion in Travel and Tourism is an accessible introduction to the subject that will help readers extend their understanding of key concepts and enhance their thinking skills in line with course requirements. It provides support on how to revise for exams, how to present calculations, and how to prepare for and write assessed pieces. Readers are encouraged not only to think like a Travel and Tourism professional but also to think about the subject critically.
Even in two regions where tourism is of considerable economic importance, there have been remarkably few studies of the impacts of tourism in rural areas of eastern Asia and the Pacific. Moreover, the shift towards ecotourism, touted as a more environmentally benign form of tourism than mass tourism, has extended the reach of tourism into more remote and fragile environments. This shift has drawn more local people in rural and remote areas into a partly tourism economy, involving them as participants in the tourist industry. Yet we know remarkably little about who have been the beneficiaries of these developments. This new collection focuses on both the interactions between tourists and villagers, and the impacts of tourism at the local level, considering economic, social, cultural and environmental changes. It traces changes in structures of vulnerability as tourism becomes more prominent, the role of tourism in community development (or localised tension) and examines issues of governance, the role of tour operators as intermediaries, cultural change and other local impacts. In short, it will examine the changing role of tourism in local development (or its absence). It includes case studies drawn from a broad geographical area across eastern Asia and the island Pacific. This book will be useful to those researching and studying Tourism, Geography and Development Studies.
