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The 22 Immutable Laws of Branding
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| Added by: nastroenie | Karma: 223.50 | Non-Fiction | 5 March 2011 |
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 The 22 Immutable Laws of Branding
This marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws of Internet Branding Smart and accessible, The 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about some of the best brands in the world, like Rolex, Volvo, and Heineken, with the signature savvy of marketing gurus Al and Laura Ries. Combining The 22 Immutable Laws of Branding and |
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| Tags: Branding, Immutable, marketing, Rolex, world |
