Young Learners Go! is a complete English for Speakers of Other Languages (ESOL) course that gives young learners a solid foundation and a positive first experience in learning English.

- teaches English through meaningful themes and practical contexts that are relevant to learners' daily lives - Based on the multiple intelligences theory - Spiral progression teaching: allowing for a complete understanding and acquisition of the language for learners - Learner-centric : develops learners' ownership of the language - User-friendly

English as a Global Language
David Crystal's informative account of the rise of English as a global language explores the history, current status and potential of English as the international language of communication. This new edition of his classic work includes additional sections on the future of English as a world language, English on the Internet, and the possibility of an English "family" of languages. Footnotes, new tables, and a comprehensive bibliography reflect the expanded scope of the revised edition. An internationally renowned scholar in the field of language and linguistics, David Crystal received an Order of the British Empire in 1995 for his services to the English Language. He is the author of several books with Cambridge, including Language and the Internet (2001), Language Death (2000), English as a Global Language (1997), Cambridge Encyclopedia of Language (1997), and Cambridge Encyclopedia of the English Language (19
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David Crystal, world authority on the English language, has written a timely and informative account of the phenomenon of English as a global language - the most successful the globe has ever known, with perhaps 1,500 million speakers . But if its rise continues what will be the fate of less powerful tongues? and what would have been the impact if Bill Gates had grown up speaking Chinese? What makes a world language? And why is English the leading candidate? Will it continue to hold that position? This book will appeal to anyone with an interest in language issues, whatever their political views on the subject.

Translating Cultures: Perspectives on Translation and Anthropology
The task of the anthropologist is to take ideas, concepts and beliefs from one culture and translate them into first another language, and then into the language of anthropology. This process is both fascinating and complex. Not only does it raise questions about the limitations of language, but it also challenges the ability of the anthropologist to communicate culture accurately. In recent years, postmodern theories have tended to call into question the legitimacy of translation altogether. This book acknowledges the problems involved, but shows definitively that 'translating cultures' can successfully be achieved.

The way we talk, write, read and interpret are all part of a translation process. Many of us are not aware of translation in our everyday lives, but for those living outside their native culture, surrounded by cultural difference, the ability to translate experiences and thoughts becomes a major issue. Drawing on case studies and theories from a wide range of disciplines -including anthropology, philosophy, linguistics, art history, folk theory, and religious studies - this book systematically interrogates the meaning, complexities and importance of translation in anthropology and answers a wide range of provocative questions, such as:

- Can we unravel the true meaning of the Christian doctrine of trinity when there have been so many translations?

- What impact do colonial and postcolonial power structures have on our understanding of other cultures?

- How can we use art as a means of transgressing the limitations of linguistic translation?

Translating Cultures: Perspectives on Translation and Anthropology is the first book fully to address translation in anthropology. It combines textual and ethnographic analysis to produce a benchmark publication that will be of great importance to anthropologists, philosophers, linguists, historians, and cultural theorists alike.

Conditions for Second Language
Professor Spolsky explores the requirements for a general theory of second language learning, and considers the relevance of such a theory for language teaching.

Say It Right The First Time
Get what you want at work the first time and every time
Being a business professional is all about managing, motivating, and leading, or, in other words, getting people to do what you want. And, far and away, the most important tool for accomplishing this objective is language.
Written by an internationally recognized expert on business communications, this book offers managers deep insights into the power of language and how to wield it effectively in any organization.
Loretta Malandro arms readers with more than 200 power words and phrases designed to help readers become better managers, leaders, and coaches. She also reveals communication secrets such as emotional triggers, victim versus ownership language, escape phrases, as well as language for "softening the edges," reframing, accountability, and recovering from communication gaffes.