Leading the Campaign: Advancing Colleges and Universities
This book discusses fundamental campaign principles, but is not a how-to guide. Rather, its emphasis lies on the strategic decisions that a campaign requires and on campaign leadership. The ability to lead a campaign is essential to success for today's college or university president. And campaign experience at some level is generally now a prerequisite credential for presidential candidates, as well as deans and other academic leaders,on both public and private campuses.
Leading the Campaign: Advancing Colleges and Universities
Added by: algy | Karma: 431.17 | Black Hole | 21 October 2010
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Leading the Campaign: Advancing Colleges and Universities
This book discusses fundamental campaign principles, but is not a how-to guide. Rather, its emphasis lies on the strategic decisions that a campaign requires and on campaign leadership.
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For well over a half century, American Universities and Colleges has been the most comprehensive and highly respected directory of 4-year institutions of higher education in the United States. A two volume set that Choice magazine has hailed A most important resource in its November 2006 issue, this revised edition features the most up-to-date statistical data available to guide students in making both a smart, yet practical, decision in choosing the university or college of their dreams.
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