Benjamin Hart “How to Write Blockbuster Sales Letters"
"Amazing returns on my mailings" "Ben Hart has given me the secret to getting into the mind of my customer and generating amazing returns on my mailings. With just a few simple changes to my own writing, I am already seeing dramatic results. Thank you for this powerful, step-by-step formula for creating 'Blockbuster Sales Letters'." Valerie Hasara Editor, OyesUcan.com "Absolutely the best in the business" "Ben Hart is absolutely the best in the business. His direct mail campaigns have single handedly turned many floundering and start-up enterprises into multi-million-dollar powerhouses. Ben's books are packed full of strategies, methods, rules and tips that will profit direct mail experts and beginners alike. And Hart's books are enormously fun to read. His writing is clear and direct . . . Every direct mail veteran, as well as anyone planning to launch their very first direct mail marketing campaign, must read Ben's books immediately.
For over 60 years students have relied on Grant’s Dissector to guide them in the dissection lab. Now refocused and streamlined, this Thirteenth Edition provides an efficient approach to cadaver dissection with its clear, accurate and easy-to-understand steps. Written with a focus on flexibility, each chapter stands alone so that the dissection units can be used in any order that fits the needs of your course. Chapters in the 13th Edition have also been modified to make the dissector more student-friendly and easy to use. Consistent organization combined with several new features will help students better understand the dissections they will perform.
Beverley Collins, Inger M. Mees “The Phonetics of English and Dutch" This book provides a complete introductory course on the phonetics of English and Dutch based on an essentially practical approach to the subject. No previous knowledge of phonetics is assumed and all terms are explained in straightforward English as they are introduced. Theoretical and practical aspects of the subject are clarified for the student by means of numerous self-study exercises in articulation and transcription.
The Articulate Mammal - An Introduction to Psycholinguistics
Requiring no prior knowledge of the subject, chapter by chapter, The Articulate Mammal tackles the basic questions central to the study of psycholinguistics. Jean Aitchison investigates these issues with regard to animal communication, child language and the language of adults, and includes in the text full references and helpful suggestions for further reading
Edinburgh Textbooks on the English Language SERIES:
1) An Introduction to International Varieties of English
2) Introduction to English Morphology: Words and Their Structure
3) Introduction to English Phonology
4) Introduction to Middle English
5) Introduction to Old English