The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause
A nonprofit's real-world survival guide and nitty-gritty how-to handbook This down-to-earth book shows how to hack through the bewildering jungle of marketing options and miles-long to-do lists to clear a marketing path that's right for your organization, no matter how understaffed or underfunded.
The Sense and Sensibility Screenplay & Diaries: Bringing Jane Austen's Novel to Film
This engaging and beautiful book includes the complete Academy Award-winning script and Thompson's own diaries detailing the production of the film, reviewed by Stanley Kauffmann in The New Republic as "vivid, funny, and gamy." 88 photos including 36 in color.
Financial Shenanigans: How to Detect Accounting Gimmicks & Fraud in Financial Reports, Third Edition
From the “ Sherlock Holmes of Accounting,” the tools you need to stay a step ahead of the crooks “Howard Schilit is the authority on forensic accounting. Financial Shenanigans is invaluable reading for market participants seeking to identify deceptive behavior in company financial statements.” Julian Robertson, legendary investor and founder, Tiger Management
The Fats of Life: Essential Fatty Acids in Health and Disease
The Fats of Life delineates the importance of essential fatty acids, with a focus on distinctions between omega-3 and omega-6 fatty acid variants. Lawrence addresses in detail the capacity for polyunsaturated fatty acids to influence asthma, atherosclerosis, heart disease, inflammation, cancer, and immunity.
Fair Pay, Fair Play: Aligning Executive Performance and Pay
A timely look at how to evaluate and determine executive pay Recognized as the leading expert on executive compensation, Robin Ferracone combines her own 20 years of experience with interviews with executives and compensation committees to provide a clear examination of and guidance on determining pay packages, actions, and designs. and Over the past 25 years, the author has created a database of executive pay across 44,000 companies, broken down by company performance, company revenue and industry.