Advertising in a Digital Age: Best Practices for AdWords and Social Media Advertising

Advertising in a Digital Age is a very informative book written by Gabriella Taylor. This book gives a great overview of how online marketing has changed over the years. Not only does it give a great little history of online marketing but it also gives some of the latest techniques. This book is great for novices and pros alike as there a little of something for everyone. It also gives a great breakdown of targeted marketing and how it can be used effectively.