You will have 110 superb magic tricks, most of which can be performed with simple everyday objects. Once learned, you will be able to mystify and entertain no matter where you are. Read and follow the illustrated instructions carefully and regularly practice and rehearse the tricks until you feel completely confident.
Writing is a large part of the engineering process, with many professional engineers spending over 60 percent of their time writing letters, memos, proposals, reports and specification documents.Writing is a skill that, like any other, can be developed: you need to learn the basics, understand what is expected, and then write and rewrite until the words run effortlessly on the page. Engineering students can prepare themselves for the responsibilities they will face in this field today.
"Take fundamental principles of psychology. Illustrate. Combine with Fundamental Principles of Design. Stir gently until fully blended. Read daily until finished. Caution: The mixture is addictive." -- Don Norman, Nielsen Norman group, Author of Design of Future Things. "[This book] is a primer to understand the why of the larger human action principles at work-a sort of cognitive science for designers in a hurry. ..." -- Stuart Card, Senior Research Fellow and the manager of the User Interface Research group at the Palo Alto Research Centerfrom the foreword
At choice moments throughout time, individuals have posed new ideas or theories that have gone against the grain. Someone decided what is known is not enough and asked—sometimes demanded—that the world look at an issue, circumstance, or traditional method in a whole new way. The story of humanity is rife with such turning points. Some have begun as small changes but reverberated, building in strength until their impact on the world became tremendous.
