Brandraising: How Nonprofits Raise Visibility and Money Through Smart Communications
In the current economic climate, nonprofits need to focus on ways to stand out from the crowd, win charitable dollars, and survive the downturn. Effective, mission-focused communications can help organizations build strong identities, heightened reputations, and increased fundraising capability. Brandraising outlines a mission-driven approach to communications and marketing, specifically designed to boost fundraising efforts.
“This little book contains a wealth of estate planning information that every successful woman needs to know. Wynne Whitman makes complicated subjects comprehensible and outlines a plan of action that any woman can follow.” –Liz Pulliam Weston, “the most-read personal finance columnist on the Internet” (Nielsen/NetRatings); author of Easy Money, Your Credit Score, and Deal with Your Debt
Canada’s top consumer advocate returns with more financial advice. Canadian consumers are focused on spending and managing what money they do have wisely, but have more questions than answers on most financial topics. Television personality and consumer advocate Pat Foran shares tips and strategies about the questions and issues he sees most often, and explains how some little things can soon add up to a lot of money.
Added by: neverlogic | Karma: 3.14 | Fiction literature | 15 February 2010
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Joseph Heller- Catch 22 (PDF)
There was a time when reading Joseph Heller's classic satire on the murderous insanity of war was nothing less than a rite of passage. Echoes of Yossarian, the wise-ass bombardier who was too smart to die but not smart enough to find a way out of his predicament, could be heard throughout the counterculture. As a result, it's impossible not to consider Catch-22 to be something of a period piece. But 40 years on, the novel's undiminished strength is its looking-glass logic.
SmartMoney is a magazine that resonates with the professional man. It is a magazine that speaks to the multi-faceted, successful man, who is seeking answers to tough financial questions. The unique blend of intelligent advice, financial journalism, and lifestyle articles makes it a must-read for tastemakers and influencers alike.
