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The goal of marketing is simple: attract customers who will purchase your product. Getting there, though, isn't so easy. Real marketing success involves a strong foundation in everything from planning, advertising, and publicity to Internet strategies, database management, and more. Enter Marketing DeMystified. Addressing every step of the process in plain English, it helps you master all the tools at your disposal to cultivate strong brand awareness, maximize profits, and build lasting customer loyalty.
Added by: mara_ | Karma: 10.65 | Black Hole | 1 December 2010
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Gerald Kelly How to teach pronunciation
This book provides detailed analyses of key topics such as vowels, consonants, stress and intonation, with a variety of sample lessons for each topic. Includes a photocopiable Learner's Reference Chart of English Sounds, a breakdown of common pronunciation errors, and pronunciation and spelling tables.
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HorizonsHORIZONS offers students of English in their last year of school or first year at university the chance to develop their skills in reading and writing while working with topical, illustrated material specially related to the Middle East. The book has ten units, each of which contains two passages of literature or journalism, followed by exercises in comprehension, vocabulary development précis , and composition. 1978
Yippee red book CDYIPPEE is an innovative three-level beginners course in British and American English. Designed for very young learners, the Yippee! course, which consists of the Red Book, the Green Book and the Blue Book, is sure to thrill and delight children. It is based on the Multiple Intelligences Theory and its aim is to help children learn English the same way that native speakers do - by listening and speaking first, before they learn to read and write.
