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  • All English coursebooks
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Learning from Common Mistakes
118
 
 

Learning from Common MistakesLearning from Common Mistakes

This booklet is designed to help you take your next steps in learning English. It contains practice exercises based on common mistakes made by intermediate (CEF: B1) level learners of English. If you spend a little time on these grammar and vocabulary points which often cause students difficulty, you’ll be able to get one step ahead and make sure you get it right!
 
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Case Study Research: Theory, Methods and Practice
18
 
 

Case Study Research: Theory, Methods and PracticeCase Study Research: Theory, Methods and Practice

"Case Study Research: Theory, Methods and Practice" looks at the research processes involved in conducting methods including participant observation, fuzzy set social science, system dynamics, decision systems analysis, forced metaphor elicitation technique, ethnographic decision tree modelling, mapping strategic thinking, the historical method, storytelling research and conversational analysis.
 
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Statistics for Business
9
 
 

Statistics for BusinessStatistics for Business

Statistical analysis is essential to business decision-making and management, but the underlying theory of data collection, organization and analysis is one of the most challenging topics for business students and practitioners. This user-friendly text and CD-ROM package will help you to develop strong skills in presenting and interpreting statistical information in a business or management environment.

 
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Chinamerica: The Uneasy Partnership that Will Change the World
8
 
 

Chinamerica: The Uneasy Partnership that Will Change the WorldChinamerica: The Uneasy Partnership that Will Change the World

Praise for ChinAmerica
“A must-read for anyone seeking to understand the emergence of China as a major industrial power and how profoundly it is changing the world economy.” —Dr. Henry Kressel, author of Competing for the Future: How Digital Innovations Are Changing the World




 
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Positioning for Professionals: How Professional Knowledge Firms Can Differentiate Their Way to Success
2
 
 

Positioning for Professionals: How Professional Knowledge Firms Can Differentiate Their Way to SuccessPositioning for Professionals: How Professional Knowledge Firms Can Differentiate Their Way to Success

It's not the best companies that prevail in the marketplace, but rather the best brands. The goal of business strategy is not just to be better, but different. Learn how to build a differentiating value proposition by clearly and carefully defining your brand boundaries: Calling, Competencies, Customers, and Culture. 

 
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