Statistical analysis is essential to business decision-making and management, but the underlying theory of data collection, organization and analysis is one of the most challenging topics for business students and practitioners. This user-friendly text and CD-ROM package will help you to develop strong skills in presenting and interpreting statistical information in a business or management environment.
Chinamerica: The Uneasy Partnership that Will Change the World
Praise for ChinAmerica “A must-read for anyone seeking to understand the emergence of China as a major industrial power and how profoundly it is changing the world economy.” —Dr. Henry Kressel, author of Competing for the Future: How Digital Innovations Are Changing the World
Positioning for Professionals: How Professional Knowledge Firms Can Differentiate Their Way to Success
It's not the best companies that prevail in the marketplace, but rather the best brands. The goal of business strategy is not just to be better, but different. Learn how to build a differentiating value proposition by clearly and carefully defining your brand boundaries: Calling, Competencies, Customers, and Culture.
On Food and Cooking: The Science and Lore of the Kitchen
Starred Review. Before antioxidants, extra-virgin olive oil and supermarket sushi commanded public obsession, the first edition of this book swept readers and cooks into the everyday magic of the kitchen: it became an overnight classic. Now, 20 years later, McGee has taken his slightly outdated volume and turned it into a stunning masterpiece that combines science, linguistics, history, poetry and, of course, gastronomy.
Your Career Game: How Game Theory Can Help You Achieve Your Professional Goals
We compete for jobs and, the more desirable the job, the tougher the competition. Most people readily understand this. But, Nathan Bennett and Stephen A. Miles suggest that fewer people recognize how the pursuit of an open job can be framed as one "move" in a multifaceted game called "a career." The authors contend that individuals who quickly recognize the career game for what it is—a fascinating, complex, nuanced, real-life, multiplayer maze, played in real time
