This book explores the use of English within otherwise local-language conversations by two continental European social media communities. The analysis of these communities serves not only as a comparison of online language practices, but also as a close look at how globalization phenomena and ‘international English’ play out in the practices of everyday life in different non-English-speaking countries. The author concludes that the root of the distinctive practices in the two communities studied is the disparity between their language ideologies.
In recent years the focus in linguistics research has shifted from the investigation of syntax, phonology and logical semantics supported by intuitions and speculation, to a more hard-nosed analysis of words in text and speech, focusing on how words are actually used. As such, lexicography has moved from the periphery to the centre of language research. At the same time, lexicography itself is in transition from a highly traditional craft, to a new interdisciplinary science. This handbook contrasts traditional methods of lexicography with newly emerging electronic and corpus-driven approaches.
Human resources topics are gaining more and more strategic importance in modern business management. Only those companies that find the right answers to the following questions have a sustainable basis for their future success: - How can we attract and select the right talent for our teams? - How can we develop the skills and behaviors which are key for our business? - How can we engage and retain the talent we need for our future? While most other management disciplines have their standards and procedures, Human Resources still lacks a broadly accepted basis for its work.
From the author of The Norman Conquest and A Great and Terrible King comes a sweeping and stunning history of the most magnificent castles in Britain. Beginning with their introduction in the eleventh century, and ending with their widespread abandonment in the seventeenth, Marc Morris explores many of the country's most famous castles, as well as some spectacular lesser-known examples.
This book explores the reciprocal influence of friendship ideals and narrative forms in eighteenth-century British fiction. It examines how various novelists, from Samuel Richardson to Mary Shelley, drew upon classical and early modern conceptions of true amity as a model of collaborative pedagogy. Analyzing authors, their professional circumstances, and their audiences, the study shows how the rhetoric of friendship became a means of paying deference to the increasing power of readerships, while it also served as a semi-covert means to persuade resistant readers and confront aesthetic and moral debates head on.
