Carrots and Sticks Don't Work: Build a Culture of Employee Engagement with the Principles of RESPECT

Advance praise for Carrots and Sticks Don't Work: 
"Paul Marciano pres a wealth of prescriptive advice that absolutely makes sense. You can actually open the book to any chapter and gain ideas for immediate implementation." -- Beverly Kaye, coauthor of Love 'Em or Lose 'Em 

Power Direct Marketing: How to Make It Work for You

Filled with an explosive blend of critical thinking and practical know-how, Power Direct Marketing promises to motivate, inspire and educate you on how to become a better direct marketer.

The Extracted MBA: A Topical Reference for the Contemporary MBA

The Extracted MBA represents the culmination of a decade's worth of undergraduate and graduate study, as well my practical management experiences, both in my work and in the courses I teach. Upon being awarded my MBA in 1998, I searched for a book that could concisely provide a reference, a recap if you will, of what I had learned in my years of study. Sure, there were books out there that professed to make MBAs out of lay folk, but they were the literary equivalent of snake oil. 

Management of Industrial Cleaning Technology and Processes

More stringent quality standards and environmental/safety regulations as well as new process and chemical technology have changed industrial cleaning from a wet and wipe application to a valued and demanding process operation. This book will help cleaning operatives, designers of equipment, metal finishers, industrial chemists and decontaminators understand the value and demands required within the industrial cleaning process and an environment of continuing change.

Local Public Financial Management

Transparent and prudent local financial management has come to be recognized as critical to the integrity of local public sector and to gaining and retaining trust of local residents.