Fractals and Multifractals in Ecology and Aquatic ScienceProvides an Intuitive View of Various Ecological Patterns and Processes
Ecologists sometimes have a less-than-rigorous background in quantitative methods, yet research within this broad field is becoming increasingly mathematical. Written in a step-by-step fashion, Fractals and Multifractals in Ecology and Aquatic Science provides scientists with a basic understanding of fractals and multifractals and the techniques for utilizing them when analyzing ecological phenomenon.
Science, a multi disciplinary, weekly peer reviewed journal, ranks as the world's most prestigious scientific journal. The journal was established by Thomas Edison in 1880 and has been the official journal of AAAS since 1900. Content includes original research, news, book reviews, and coverage of events in the scientific community.
This Handbook is an essential reference and a guide to the rapidly expanding field of Geographic Information Science. Designed for students and researchers who want an in-depth treatment of the subject, including background information Comprises around 40 substantial essays, each written by a recognized expert in a particular area Covers the full spectrum of research in GIS
Inside the Mind of the Shopper: The Science of Retailing
How Today’s Shoppers Really Think, Behave, and Buy: Breakthrough Insights for Creating High-Profit Retail Experiences! “Inside the Mind of the Shopper is the preeminent handbook for any marketer or retailer seeking to understand why people do what they do when they shop. Armed with the knowledge in this book, marketers and retailers can work together to predict how shoppers will respond (or not!) to package and label design, selling messages, shelf plans, and the entire retail space.”
Force is one of the most elementary concepts that must be understood in order to understand modern science; it is discussed extensively in textbooks at all levels and is a requirement in most science guidelines. It is also one of the most challenging - how could one idea be involved in such disparate physical phenomena as gravity and radioactivity? Forces in Physics helps the science student by explaining how these ideas originally were developed and provides context to the stunning conclusions that scientists over the centuries have arrived at.