Learn all you need to know about how to generate and manage publicity - from recognizing public relations opportunities to creating and sustaining media coverage. Effective PR shows you not only how to identify and target your audience, but also provides practical techniques for presenting information, whether writing news releases or organizing press conferences and product launches.Concise treatments of dozens of business techniques, skills, methods, and problems are presented with hundreds of photos, charts, and diagrams. It is the most exciting and accessible approach to business and self-improvement available.
The impact of global warming is rapidly evolving. This valuable resource provides an excellent historical overview and framework of this topic and serves as a general resource for geography, oceanography, biology, climatology, history, and many other subjects. A useful reference for a wide audience of business professionals and government officials as well as for the general public; essential for both academic and public libraries.
By far the leading speech textbook of our time, The Art of Public Speaking has defined the art of being the best for more than 10 million students and instructors. Whether a novice or an experienced speaker, every student will learn how to be a better public speaker through Lucas' clear explanations of classical and contemporary theory and thorough coverage of practical applications.
PUBLIC RELATIONS WRITING: FORM AND STYLE combines the practical approach of a trade book with the fundamental principles and theories of Public Relations to provide you with the essential techniques and methods needed to write with understanding and purpose.
Women's Suffrage in America (Eyewitness History Series)
At the start of the 19th century, women had severely limited rights. They had no control of their earnings, could not divorce a husband, had no claim of property, could not speak at public meetings, and could not vote.
