Winning Sales Letters From Prospect to Close

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You know how important it is to make an authentic personal connection with clients and potential customers. You live for elevator pitches and face-to-face contact. You enjoy making people comfortable while offering ways to serve their needs.

The Prospect Of Immortality is the book that began the cryonics movement.

First published in 1964, the book went on to become a best-selling selection of the Book-Of-The-Month club as well as go on to numerous foreign-language translations.

The author, mathematics and physics professor Robert C. W. Ettinger, went on become the founder and first President of the Cryonics Institute, one of the leading cryonics suspension service providers in the world today.

The Prospect Of Immortality is arguably the single most important text in the history of cryonics. It is the starting point for anyone seriously interested in learning more about the subject.