Readers will discover that cookbooks were the product of careful invention by highly skilled chefs and profit-minded publishers who designed them for maximum audience appeal, responding to a changing readership and cultural conditions and utilizing innovative marketing and promotion techniques still practiced today. They will see how cookbooks helped women adjust to the changes of the Enlightenment and Industrial Revolution by educating them on a range of subjects from etiquette to dealing with household servants. And they will learn how the books themselves became "modern"...
The Return of Depression Economics and the Crisis of 2008
What better guide could we have to
the 2008 financial crisis and its
resolution than our newest Nobel
Laureate in Economics, the prolific
columnist and author Paul Krugman?
What better guide could we have to the 2008 financial crisis and it resolution than our newest Nobel Laureate in Economics, the prolific columnist and author Paul Krugman?
Not Your Mama's Felting: The Cool and Creative Way to Get it Together
The art of felting, the process of working wool fibers together to form felt, is the ultimate in craft creativity because no two items turn out exactly alike. The first book to cover knitted or crocheted felting, needle felting, and wet felting, Not Your Mama's Felting will have you creating fashions, accessories, and gifts that will have your non-felting friends asking, "How did you do that?" Fun and funky.
Not Your Mama's Beading: The Cool and Creative Way to String 'Em Along
We go where no beading book has gone before and offer up projects that are absolutely wearable and that your brown-nosing cube-mate can only covet. If, like any self-respecting do-it-yourself gal, you still have a secret but slavish devotion to personal adornment, look no further. Choose one of more than thirty super-cool designs, get the basics, and whip up something you can't find in even the most exclusive Rodeo Drive boutiques.
Not Your Mama's Crochet: The Cool and Creative Way to Join the Chain Gang
Forget ugly afghans and dainty doilies and think luxurious throws and sumptuous sweaters. You can crochet cool stuff that will make everyone envious—things to spice up your wardrobe and your pad, or gifts to amaze your "I could never do that" friends. Choose from nearly thirty projects ranging from elegant to earthy—from a chic shrug to a recycled denim rug and from fun plush toys to sweaters too good for boys.
