Added by: Anonymous | Karma: | Non-Fiction, Economics and Management | 5 September 2013
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Accounting: What the Numbers Mean
Accounting has become known as the language of business. This new edition is written to meet the needs of those students who will not be accountants but who do need to understand accounting to learn the key language that embarks us in the business world.
Organizational Behavior: Managing People and Organizations
Added by: Anonymous | Karma: | Non-Fiction, Economics and Management | 3 September 2013
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Organizational Behavior: Managing People and Organizations
Prepare today to become a strong, effective manager tomorrow with the powerful insights, solid concepts, and reader-friendly approach in ORGANIZATIONAL BEHAVIOR: MANAGING PEOPLE AND ORGANIZATIONS, Eleventh Edition. This text equips readers with the skills and practical understanding to meet the management challenges of a new century.
Facebook Marketing For Dummies (4th Edition) -june 2013-
The bestselling book updated with all of the latest features and Facebook upgrades This latest revision covers the newest Facebook tools and techniques, including how to use the Timeline for your business page and how to take advantage of third-party apps. It will also explore the psychology of the Facebook user, explain ways to build your fan base and increase brand awareness, look at how to promote your page with events and contests, and discuss ways to monitor and measure your efforts. Real-world case studies illustrate the techniques. - Facebook is among the most important marketing tools for today's business or nonprofit organizations.
Added by: Fruchtzwerg | Karma: 7915.45 | Coursebooks, Economics and Management | 26 August 2013
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Glencoe's Marketing Essentials (2009 Edition) is the top selling book in marketing education because it includes all the current hot topics: e-marketing, marketing ethics, and international and cross-cultural marketing. Students get a step-by-step introduction to creating marketing plans, and DECA prep activities that help students gain confidence in using the skills they have learned.
You can't always get what you want - for yourself or your business - but this book will help you negotiate the best deal possible!
Learn all you need to know about negotiating, from preparing your argument and briefing a team to establishing the right atmosphere and closing a deal. Negotiating Skills shows how to start from a strong position and find a common ground with other people, and it also provides practical techniques to use when talking and bargaining. It is the most exciting and accessible approach to business and self-improvement available.