Analysis for Financial Management is a paperback text and has been written to present standard techniques and modern developments in a practical and intuitive manner. It is intended for non-financial managers and business students interested in the practice of financial management. The emphasis is on the managerial applications of financial analysis.
The chapters embraced in this work treat of the leading economy questions which are rife in your country. An attempt has been made to handle the questions in a thorough manner, to dig down for principles which are fundamental, though the author was conscious that, in so doing, the work would lose something of its interest to those who only seek to glide over the surface of things.
Brains on Fire: Igniting Powerful, Sustainable, Word of Mouth Movements
Develop and harness a powerful, sustainable word-of-mouth movement How did the 360-year-old scissor company, Fiskars, double its profit in key markets just by realizing its customers had already formed a community of avid scrapbookers? How is Best Buy planning to dominate the musical instruments market? By understanding the Brains on Fire model of tapping movements and stepping away from the old-school marketing "campaign" mentality.
Intellectual Capital: Forty Years of the Nobel Prize in Economics
There is arguably no award more recognized in the academic and professional worlds than the Nobel Prize. The public pays attention to the prizes in the fields of economics, literature, and peace because their recipients are identified with particular ideas, concepts, or actions that often resonate with or sometimes surprise a global audience.
