by Alan Axelrod
Hardcover: 192 pages
Publisher: Jossey Bass (11 Mar 2008)
How anyone can develop good mental habits and be more creative.
Even though, 75 years after his death, Thomas Edison still holds a record number of patents, his innate genius is partly a myth. In this book Alan Axelrod reveals that Edison actually developed and practiced an efficient system for innovation that can break the barriers of creativity for anyone, anytime. In Edison on Innovation, Axelrod brings "the wizard of Menlo Park" down to earth so than anyone can learn to develop the mental habits conducive to generating new ideas, technologies, and creative breakthroughs. Using archived papers and historical records of actual Edison inventions, Axelrod draws out time-tested principles that can be applied by even the least creative among us. Some of his key lessons include: Failure is Fertile; Accumulate a Scrap Heap; Start Small, Scale Up; Do What You Can, Not What You Wish; and many more.
Alan Axelrod (Atlanta, GA) is author of numerous business and management books, including two BusinessWeek bestsellers. He is frequently sought after as a speaker on leadership, and has spoken at venues as diverse as Siemens AG in Germany and the Excellence in Government Conference.