Metaphor is a fascinating phenomenon, but it is also complex and multi-faceted, varying in how it is manifested in different modes of expression, languages, cultures, or time-scales. How then can we reliably identify metaphors in different contexts? How does the language or culture of speakers and hearers affect the way metaphors are produced or interpreted? Are the methods employed to explore metaphors in one context applicable in others?

Metaphor and Continental Philosophy From Kant to Derrida

There has been a phenomenal growth of interest in metaphor as a subject of study in recent decades. While literature and the arts, as far back as Plato, have always recognized metaphor as a source of poetic meaning, this new  interest in metaphor is part of a shift in thinking which asserts that the metaphorical creation of meaning holds significance for the way we understand the construction of knowledge and the world. The following works give a good indication of the scope of metaphor

Confronting Metaphor in Use: An applied linguistic approach (Pragmatics and Beyond New Series) [

It is timely for researchers to approach metaphor as social and situated, as a matter of language and discourse, and not just as a matter of thought. Over the last twenty five years, scholars have come to appreciate in depth the cognitive, motivated and embodied nature of metaphor, but have tended to background the linguistic form of metaphor and have largely ignored how this connects to its role in the discourses in which our lives are constructed and lived.

MetaphorMetaphor is a central concept in literary studies, but it is also prevalent in everyday language and speech. Recent literary theories suchas postmodernism and deconstruction have transformed the study of the text and revolutionised our thinking about metaphor. This comprehensive and engaging book emphasises the significance of metaphor to literary studies, as well as its relevance to cultural studies, linguistics and philosophy.

 

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Multimodal Metaphor

Metaphor pervades discourse and may govern how we think and act. But most studies only discuss its verbal varieties. This book examines metaphors drawing on combinations of visuals, language, gestures, sound, and music. Investigated texts include advertising, political cartoons, comics, film, songs, and oral communication. Where appropriate, the influence of genre and cultural factors is thematized.