10 Things to Remember to Craft A Sales Letter That Brings Results – Grammar short lesson - 2014 -
A sales letter is a direct mail that persuades readers to buy a specific product or service. But if you look at its role in one’s business, it is more than just a piece of paper. It is even beyond selling and persuading. It is what best-selling author and marketer Seth Godin means with his line:
“Connect, create meaning, make a difference, matter, be missed.”
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is an expression, word, or phrase that has a figurative meaning that is comprehended in regard to a common use of that expression that is separate from the literal meaning or definition of the words of which it is made.
There are estimated to be at least 25,000 idiomatic expressions in the English language....
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