Excellent basic text covers set theory, probability theory for finite sample spaces, binomial theorem, probability distributions, means, standard deviations, probability function of binomial distribution, and other key concepts and methods essential to a thorough understanding of probability. Includes 360 illustrative problems with answers for half. Only high school algebra needed. Chapter bibliographies.
Fundamentals of Marketing provides a sound appreciation of the fundamentals of the theory and practice of marketing. Using case studies drawn from a cross section of sectors, in particular the banking, hospitality, retail and public service sectors this textbook critically evaluates the effectiveness of different marketing strategies and approaches. Exploring the principles of marketing this volume engages the reader, not only in theory but also in practice, using a broad range of real-life case studies such as Coca Cola, Apple, FCUK, Virgin, Amazon.com, Barnes and Noble, Dyno Rod and New Zealand wool.
Item Response Theory, though it has become a widely recognized tool in language testing research, is still not used frequently in practical language assessment projects. This book intends to provide a theoretical overview as well as to give practical guidance concerning the application of IRT in item bank building in a language testing context by presenting a particular project in a higher education setting.
The field of morphology is particularly heterogeneous. Investigators differ on key points at every level of theory. These divisions are not minor issues about technical implementation, but rather are foundational issues that mold the underlying anatomy of any theory. The field has developed very rapidly both theoretically and methodologically, giving rise to many competing theories and varied hypotheses. Many drastically different and often contradictory models and foundational hypotheses have been proposed. Theories diverge with respect to everything from foundational architectural assumptions to the specific combinatorial mechanisms used to derive complex words.
The Critique of Practical Reason is the second of Kant's three Critiques, one of his three major treatises on moral theory, and a seminal text in the history of moral philosophy. Originally published three years after his Groundwork of the Metaphysics of Morals, the Critique provides further elaboration of the basic themes of Kant's moral theory, gives the most complete statement of his highly original theory of freedom of the will, and develops his practical metaphysics.
