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Services Marketing
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Services MarketingServices Marketing

This book presents an integrated approach. It includes a strong managerial orientation and strategic focus, uses an organizing framework, has extensive research citations, links theory to practice. Services encompass a very wide range of activities , e.g, health care, education, tourism, insurance and finance. This book is a very successful book written by one of the leading writers and researchers in services marketing and management.
 
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Tags: Services, tourism, insurance, finance, education, Marketing
Cost Reduction Analysis: Tools and Strategies (Corporate F&A)
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Cost Reduction Analysis: Tools and Strategies ( Corporate F&A)Cost Reduction Analysis: Tools and Strategies ( Corporate F&A)

Discover the tools for knowing the costs your company should cut, without impacting its ability to deliver goods and services
New from Steve Bragg, this book pres the tools for determining which costs a company should cut, without impacting its ability to deliver goods and services. It explains how to use throughput analysis in order to locate bottleneck operations in a company, which in turn dictates where capital investments should (and should not) be made.
 
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Tags: should, company, ability, deliver, services, impacting, without
The Benchmarking Book: A how-to guide to best practice for managers and practitioners
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The Benchmarking Book: A how-to guide to best practice for managers and practitionersThe Benchmarking Book: A how-to guide to best practice for managers and practitioners

With growing demands for increased operational efficiency and process improvement in organizations of all sizes, more and more companies are turning to benchmarking as a means of setting goals and measuring performance against the products, services and practices of other organizations that are recognized as leaders.
 
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Tags: organizations, practices, other, services, products, Benchmarking, organizations, managers, practitioners, practice
Handbook of Dental Care: Diagnostic, Preventive and Restorative Services
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Handbook of Dental Care: Diagnostic, Preventive and Restorative ServicesHandbook of Dental Care: Diagnostic, Preventive and Restorative Services

This book focuses on new research in dentistry practices. Dentistry is the known evaluation, diagnosis, prevention, and treatment of diseases, disorders and conditions of the oral cavity, maxillofacial area and the adjacent and associated structures and their impact on the human body. Dentistry is widely considered necessary for complete oral health. It usually encompasses a number of very important practices related to the oral cavity. 
 
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Tags: Dentistry, practices, cavity, usually, encompasses, Handbook, Dentistry, Services
The Adaptive Water Resource Management Handbook
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The Adaptive Water Resource Management HandbookThe Adaptive Water Resource Management Handbook

The complexity of current water resource management poses many challenges. Water managers need to solve a range of interrelated water dilemmas, such as balancing water quantity and quality, flooding, drought, maintaining biodiversity and ecological functions and services, complicated by the growing uncertainties of global climate change.

 
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Tags: water, Water, complicated, services, growing, Adaptive, Handbook, Resource