Who Stole My Customer?? Winning Strategies for Creating and Sustaining Customer Loyalty
It's a complete guide to planning and implementing customer loyalty processes that really work--because they're built around what customers really want. Drawing on his unsurpassed experience redesigning customer-facing processes at IBM, Harvey Thompson shows readers their business through the customer's eyes--and in many cases readers might be shocked at what they actually see.
CONTENTS I TEMPERATURE THE ZEROTH LAW OF THERMODYNAMICS, 3 II QUANTITY OF HEAT THE FIRST LAW OF THERMODYNAMICS, 6 III THE LAW OF SPONTANEOUS PROCESSES THE SECOND LAW OF THERMODYNAMICS, 15
Contemporary Quantitative Finance: Essays in Honour of Eckhard Platen
Several contributors to this volume write a series of articles outlining contemporary advances in a number of key areas of mathematical finance such as, optimal control theory applied to finance, interest rate models, credit risk and credit derivatives, use of alternative stochastic processes, numerical solution of equations of mathematical finance, estimation of stochastic processes in finance.
Neurolinguistic and Psycholinguistic Perspectives on SLA is a collection of twelve chapters, reporting on research results and presenting theoretical insights into the processes of language acquisition. The first part outlines the neurobiological processes which assist formation of additional language in the brain, while the second part offers psycholinguistic modelling of a number of components of second language competence.
Meteorites and Their Parent Planets provides an engrossing overview of a highly interdisciplinary field--the study of extraterrestrial materials. The second edition of this successful book has been thoroughly revised, and describes the nature of meteorites, where they come from, and how they get to Earth. Meteorites offer important insights into processes in stars and in interstellar regions, the birth of our solar system, the formation and evolution of planets and smaller bodies, and the origin of life.
