Understanding and Managing Customers provides a comprehensive overview of the process and pitfalls of understanding and managing customers. Readers gain an easy and applied introduction to this subject thanks to the accessible and clear writing style and a truly European focus.
Designed for first year undergraduates on both business studies and marketing degrees. This text is also useful for HND students, those studying for the Chartered Institute of Marketing certificate and practitioners in the early stages of their careers.
This book is for any man or women who is head of an organization. Most books about management attempt to show executives and administrators at all levels how to perform their assignments efficiently and how to work effectively with superiors, equals, and subordinates. This book has nothing to say about working with superiors and equals. It is solely concerned with the challenging problem of how you can run your own organization so that your authority is secure, communications are good, the purposes of the organization are effectively fulfilled, the people in it want to stay, and changes in your organization's environment are successfully handled as they arise.
The IOMA Handbook of Logistics and Inventory Management
Practical, easy-to-implement advice on the most successful logistics management techniques being used today--from selecting the best carriers, setting logistics performance goals, and planning logistics strategies, to streamlining shipping and receiving and slashing logistics costs, and negotiating and managing third party logistics service providers.
This comprehensively updated new edition provides a thorough and dynamically-illustrated overview of the female reproductive organs, care of the female during pregnancy, childbirth and the postnatal period. It is clinically relevant, with a focus on diagnosing, managing and treating disorders and abnormalities and is fully aligned with medical school curricula.
Gain a better understanding of how human resources impacts both individuals and organizations with this market-leading, practical text. Snell/Bohlander's popular MANAGING HUMAN RESOURCES, 16TH EDITION builds upon a foundation of research and theory with an inviting, practical framework that focuses on today's most critical HR issues and current practices.