Grammar presented through authentic international contexts, for students to analyze and formulate the rules. Focus on English for socializing, telephoning, and participating in discussions, enabling learners to communicate confidently in work-related situations. It recognizes adults as active, resourceful learners, with regular review units, Workbook and Audio CD.
There is an integrated Pocket Book with grammar summaries, social phrases, and other key information for quick reference.
Although the use of humor in advertising has its origins in the early days of the business, its widespread use as an advertising strategy is a more recent phenomenon. This is the first book-length, fully integrated discussion on this popular advertising technique.
Over the past decade, Cognitive Linguistics has grown to be one of the most broadly appealing and dynamic frameworks for the study of natural language. Essentially, this new school of linguistics focuses on the meaning side of language: linguistic form is analysed as an expression of meaning. And meaning itself is not something that exists in isolation, but it is integrated with the full spectrum of human experience: the fact that we are embodied beings just as much as the fact that we are cultural beings.
What is different about the TOEFL iBT test? • It tests all four language skills that are important for effective communication: speaking, listening, reading, and writing. The emphasis will be on using English to communicate. • It will be delivered via the Internet in secure test centers around the world. Once the new test is introduced in an area, the computer-based and paper-based tests will no longer be offered there. • Some tasks require test takers to combine more than one skill. To succeed academically in Englishspeaking colleges and universities, students need to be able to combine their language skills in the classroom. New integrated questions, or “tasks,” help students build the confi dence needed to communicate in the academic environments they plan to enter. The new integrated tasks will ask test takers to: • read, listen, then speak in response to a question • listen, then speak in response to a question • read, listen, then write in response to a question
New Edition for the December 2008 exam. The expert series delivers the rigorous exam training and thorough language development that will have your high-achieving students scoring top marks every time.
