Phraseological Substitutions in Newspaper Headlines The major purpose of newspaper headlines is to trigger the reader’s interest. A popular way to achieve this goal is the use of phraseological modifications. Based on previous findings from various linguistic disciplines, this book provides an interdisciplinary approach to shed light on the reception of substitutions like More than Meats the Eye. It develops an empirical methodology for investigating the complex cognitive processes involved, using a large sample of authentic examples for illustration. Along these lines, this volume not only shows what associations readers make when they encounter a lexical substitution and what factors facilitate the recognition of the canonical form.
Headlines are the short titles above news reports (e.g. DOG FINDS ROMAN TREASURE). English news headlines can be very difficult to understand. One reason for this is that headlines are often written in a special style, which is very different from ordinary English. In this style there are some special rules of grammar, and words are often used in unusual ways.
Newsademic is an easy-to-understand international newspaper, written and edited in a style that assists English Language teaching and learning. Newsademic is a fortnightly publication (20 articles) and associated website. Both British and American English versions of the newspaper are available. The easy-to-read newspaper features the top world news stories that have made headlines during the previous two weeks.
Newsademic is an easy-to-understand international newspaper, written and edited in a style that assists English Language teaching and learning. Newsademic is a fortnightly publication (20 articles) and associated website. Both British and American English versions of the newspaper are available. The easy-to-read newspaper features the top world news stories that have made headlines during the previous two weeks.
